How a 250 saved a life

We came across this story on Ford’s Social website, and we just HAD to share it. Check out this story of a couple whose lives were saved by a Ford F250.

“We were involved in an accident June 3, 2012. We had just purchased a 2005 Ford F250 4WD on April 7th for my ex husband Randy Markland. He had been working in Canada and flew home to Beaumont, TX on June 1st. He first drove the truck on that date. The truck had a lift kit and was really great looking and he fell in love with it. We had breakfast Sunday morning and was on our way home when a young woman who was texting on her phone veered into our lane of traffic. Randy tried to avoid her and moved into her lane but she over corrected at the last minutej and broadsided us. The truck slid around and went backwards into a ditch and rolled over two times. Luckily, we had our seat belts on and when the truck stopped we were upside down in a ditch and trapped in our seat belts. I was finally able to release mine and fall to the roof of the vehicle. I was unable to release Randy’s seat belt and he remained strapped in until EMS got to us. Not one of the windows broke on the truck. EMS has to pop the rear window out to extract us from the vehicle. We were both taken to the hospital by ambulance and were fortunate enough to escape serious injury. We both had scrapes and bruises and were roughed up a bit. Randy did injure his elbow and hand and I was left with neck, back and chest pain but we felt so fortunate because it could have ended up with much more serious consequences. I am so grateful that we were in this big truck instead of my Toyota Camry. I feel this truck was instrumental in keeping us safe and saving our lives. I tried to include a video showing pictures before and after the accident but my format wasn’t supported. If you can give me an email address, I would love to forward it to you. We are devastated that the truck was totaled. We would love to purchase a new one, but with the prices, aren’t able to. We have already started a search for another used F250 4WD in excellent condition. Thanks FORD, we owe you one!”

And here’s a picture of the truck!

Story by Karen Curtis and Randy Markland

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MyFord Touch technology

The Ford SYNC® and MyFord Touch® connectivity systems are resonating with buyers, ranking as an important part of their vehicle purchase decision. In fact, 56 percent of drivers of 2011 and 2012 models said in owner surveys that SYNC and MyFord Touch were important to their purchase decision. The popular and flexible systems are receiving an upgrade, launching on 2013 Ford Taurus and Flex, as well as for current customers with eligible systems.

For current U.S. customers, Ford will mail out MyFord Touch and MyLincoln Touch upgrade packages that include a USB flash drive with the updated software, a notification letter, detailed instructions for the 60-minute download and an updated user guide. Navigation-equipped vehicle owners also will receive an updated SD card with all-new, updated map data. If preferred, customers also can elect to take their vehicle to a Ford or Lincoln dealer for installation of the upgrade.

There are three videos in the playlist above that share more information about the features and changes in this upgrade. As capable and popular as MyFord Touch is now, the flexibility of the underlying SYNC software platform allows for regular updates and upgrades as the technology evolves.

The touch screen interface has been enhanced with simpler graphics and bolder text that is easier to use. The response time of the touch screen is now much faster so drivers can tap controls and focus on driving. Already popular voice controls now provide even better recognition so drivers can tell their cars what to do, keeping their eyes on the road and hands on the wheel.

In addition to the simplified interface and faster performance, Ford engineers added new features including better phone compatibility, support for tablet computers and Audible audiobooks, improved navigation maps and destination entry.

For more information about SYNC and MyFord Touch, please visit

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Ford at the Chicago Auto Show [[2012]]

Check out some Ford vehicles at the 2012 Chicago Auto Show!!

2012 FORD MUSTANG: Mustang, the original pony car, prances into 2012 with American style, powerful engines and outstanding fuel economy across the lineup. Available as 2+2 coupe and convertible, the rear-wheel drive Mustang is offered in V6, GT, Boss 302 and Shelby GT500 trim levels. Engine selections range from a 3.7-liter V6 that delivers 305 horsepower and 280 lb-ft of torque, up to the Shelby with its supercharged 5.4L V8, generating 550 hp and 510 lb-ft of torque. Engines are available with six-speed manual or new six-speed automatic transmissions. For aerodynamic improvements, updates comprise a new front fascia, a taller air dam and added rear decklid seal. New illuminated dual visor vanity mirrors, a universal garage door opener and multipurpose sun visor storage are available. Two new optional packages, the Reverse Sensing System and Security Package and HID Headlights and Security Package debut for 2012, as does a unique exterior paint shade called, Lava Red Metallic. The 2012 Mustang offers selectable steering that tailors the driving experience to fit the driver’s needs, and on the convertible, enhanced structural rigidity.

2013 FORD FUSION: Featuring a fresh face, sweeping lines to the rear and thin roof pillars, signify that the all-new Ford Fusion is nimble and light on its feet. Fusion brings the broadest selection of fuel-efficient powertrains in the midsize car segment. It presents hybrid and plug-in hybrid alternatives, a pair of EcoBoost four-cylinder engines, a normally aspirated four-cylinder engine, an automatic start stop system to shut off the engine at stationary idle, front-wheel and all-wheel drive applications, and a choice between automatic and manually shifted six-speed transmissions. Topping the fuel-efficiency ladder is the Fusion Energi plug-in hybrid, aimed to deliver more than 100 MPGe, a mile per gallon equivalency metric for electrified vehicles. Fusion is offered in S, SE and Titanium series, with the latest technologies offered, including Blind Spot Information System with cross-traffic alert, lane keeping technology, adaptive cruise control, active park assist, and voice control MyFord Touch system. Inside, the new Fusion offers a sporty, driver-oriented environment with five-passenger seating, and a large trunk for luggage or groceries.

2012 F-150 SVT Raptor- The Raptor demonstrates Ford’s focus on raising the bar for off-road capabilities in a production truck, offering customers more of the tools they need to tackle everything off the beaten track. New Torsen front differential is one such technology that increases grip significantly on the front end of the truck and improves its capabilities in handling obstacles, slippery conditions and steep grades. Class-exclusive and patent-pending new front camera system makes its debut on F-150 SVT Raptor, enabling drivers in off-road terrain to see what’s directly in front of the vehicle, even when their view from the driver’s seat might be blocked. The 2012 F-150 SVT Raptor also adds style upgrades with a new wheel design, unique bodyside graphic and upgraded optional interior package with aluminum accents.

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Ford Model T

Restoring a 1950s hot rod is made much easier by locating one that’s had plenty of exposure at shows and in contemporary magazine articles, and that’s just what Richard Riddell did, tracking down and restoring the Wally Olson/Bill Scott 1927 Ford Model T that came to be known as the Black Widow. It’s now for sale on looking just as spectacular as it did in the Fifties. Beauty, ain’t she?


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Track Apps for real-time performance metrics

It may not be the type of thing that would be used for everyday driving, but owners of the 2013 Ford Mustang will have a little something extra for days that they want to take their car out for some exercise – Track Apps. Displayed on a 4.2-inch LCD “productivity screen” located between the tachometer and speedometer, Track Apps will provide enthusiast drivers with real-time data on their pony car’s performance.

Using sensors already present in the vehicle, the technology will measure and display information on things such as:

  • g forces pulled when turning
  • acceleration times for 0-30, 0-60 and 0-100 mph (48, 97 and 161 km/h), along with eighth-mile and quarter-mile figures
  • a timer that starts when the car accelerates from a standstill, plus a drag strip-like countdown timer
  • braking performance for 60-0 or 100-0 mph

Drivers can also access records of their all-time best performances, by navigating the menu using a five-way button on the steering wheel.

Although not part of the Track Apps feature, other data displayed on the productivity screen will relate to engine operation, trip calculations, fuel economy, and other vehicle system information.

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How Ford made safety history

Many of us can remember a time, seemingly not that long ago, when wearing a seatbelt was optional, and maybe people even mocked you for clicking yourself in. A friend recalled how when she and her sister would travel with their dad in his sports car, she would sit on her sister’s lap in the front passenger seat. Funnily enough, he worked for an automaker, so her family was one of the first on the block to enforce seatbelt usage. Talk about your mixed messages.

At Ford, there are no mixed messages – safety is a top priority. And while a seatbelt may seem like a simplistic concept, Ford has taken things up a notch, to the tune of breaking new ground. “Ford is the first in the world to bring the second-row inflatable seatbelt into production,” said Dr. Srini Sundararajan, Ford Safety Technical Leader for Research and Innovation. “We spent a lot of time developing safety technologies for front-seat occupants and we started asking ourselves what we could do for people in the rear seats. We quickly decided we could not put an airbag there, so we started looking at the seatbelt.” Ford introduced the inflatable rear seatbelts in the 2011 Explorer, following a decade of development. Early data showed approximately 40 percent of Explorer buyers are parents who are ordering the rear inflatable belts.

Srini led that development and has also guided the development of deployable door trim systems designed to improve side-impact protection, and led innovative biomechanics research on the human cervical spine movement during rear-end collisions on Ford vehicles. He has applied his expertise of vehicle occupant biomechanics and advanced restraint development to a number of other safety projects at Ford as well, and led the development and evaluation of the industry’s first comprehensive automatic collision notification system by completing a study of 500 police vehicles in Texas to establish its operational parameters in real-world crash scenarios.

Even with that extensive knowledge and expertise, Srini admitted, “Combining the functionality of a safety belt and some of the benefits of an air bag into one occupant protection system was easier said than done.” Yet, it worked: Srini and his team developed technology that, “in an accident, an inflatable seatbelt spreads the crash force to a wider area of the chest. When the force is in a wider area, the propensity for injury comes down. The bag also helps support the head and neck,” he explained. “We wanted to make sure it would provide protection for anyone buckled in the backseat, so we designed it to work with all ages, from a child in a safety seat to a full-grown adult. It works like a regular seatbelt when fastening an infant seat.”

And while Ford obviously did not have kudos in mind during the making of this industry-first technology, it has been a side effect we’re happy to embrace. “Our Passive Safety Research Team just accepted the Breakthrough Product award from Popular Mechanics. We received a gold Edison award, the 2011 World Traffic Symposium award, and we placed first in the Safety Category of the 40th-SPE® Automotive Innovation Awards Competition,” said Srini. “We were also presented with the Henry Ford award, the highest award given within the company. It was humbling.”

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Ford Fiesta ST Concept

Don’t ask us why, when, or how, but you can definitely ask us, “WHAT?!”

So what’s the news? Well, you all saw the “Gymkhana” video we posted last month, right? (Just say yes)

Well, Ford has decided to build a hot-hatch version of the Fiesta under the ST line, and will be sporting a 180-hp turbo engine. So what does this mean? MAXIMUM HOONAGE.

(Hoon: Any person who drives in a dangerous and or fast manner which is anti-social towards the standards of modern day society) Although we don’t encourage it, just know that it exists.

Back to the Ford Fiesta. This beauty should have a 0-60 time of under SEVEN seconds. A six-speed manual will be used to send power from the 1.6 liter engine to the front wheels.  Ford is hoping to perfect the handling, a balancing act that most sport small cars solve by completely ignoring the comfort of the passenger. If Ford can build a small, lightweight, speedy car, a whole new generation of fans can potentially be locked in. Fingers crossed!





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